The most environmentally-friendly garment is the one you already own.

HCC apparel will be with you for years to come. Fabrics are tested extensively to ensure they survive many washes. Fabrics are selected based on the following factors:

Comfort (softness, weight, moisture wicking)

Performance

Sustainability

Affordability

Certification Standard

Today's "eco" fashion marketing frequently overlooks the most important aspect of a fabric: how it performs. A fabric made with ultra-eco-conscious materials and processes is pointless if it looks terrible after two washes.

 

Creating truly sustainable clothing is a balancing act - how a fibre is sourced and processed is only one component of what makes a fabric truly "sustainable" and I weigh all factors when choosing fabrics. (It is an agonizing process!)

When your clothes look, fit and feel good, you'll wear them longer, and reducing our overall consumption is the most important aspect of true sustainability.  

When shipping, I reduce/reuse as much as possible. Your order will mostly likely ship in a reused box and will not include any plastic bags, tissue paper, or other pointless packaging.

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For more on the HCC's environmental stance, read: